The NHL released its 2010-11 schedule today and, in a graphic posted to NHL.com (above), also unveiled some new event logos for the season. You can see the Ovechkin and Crosby staring deep into each other's eyes with only the 2011 Winter Classic logo between them on the top right. And bottom left, it's Mike Cammalleri facing off against Jarome Iginla on either side of the new 2011 Heritage Classic mark.
Also included in this graphic are the NHL Premiere logos for the games taking place in Helsinki, Prague and Stockholm to open the season. They're nothing more than carryovers from previous European Premiere events. You may also note that one block of the image features only a Carolina Hurricanes jersey, implying that the 2011 NHL All-Star Game logo isn't yet ready for public consumption.
But that's not the only thing I wanted to mention this afternoon. Friday is the NHL Entry Draft, but it's also a day for parties and jersey and logo unveilings.
Islanders to unveil new road jersey
An ad appearing on their website (right) serves as a pre-order form for fans not wanting to wait for theirs. Season ticket holders get 15% off.
I don't think it's any secret that this new jersey will be a white version of their royal blue third jersey — which is expected to become the new home uniform this year.
All will be revealed Friday night. But wait, do you see that in the draft party ad? Is that a logo for the 2010 New York Islanders Draft Party? Join me in the next story...
Draft Party logos? Really?
Yes, it seems at least three teams have kept their graphic artists busy at season's end, designing official draft party logos.
As seen above, the Islanders are all about it. Maybe its intent is to carry over the excitement from last year's draft when they had the first overall pick and everyone went crazy over John Tavares. They're down to 5th this year. All I'm saying is I'm just not sure people are going to be buying their 2010 Draft Party t-shirts in droves or anything.
But as I said, the Isles weren't alone in this. Both the New York Rangers and Edmonton Oilers are also promoting their draft parties with special logos.
The Rangers came up with something very open and simple. The Oilers pretty much based theirs off of the NHL Entry Draft logo — at least the text part of it.
I'm not saying there's anything wrong with it and none of these teams made the playoffs, so it's not like the designers have had anything else to worry about since April, but I just found it a little strange.
Other teams hosting draft parties include the Blue Jackets, Predators, Thrashers, Sabres, Blues, Hurricanes, and Coyotes. And of course the Kings are hosting the biggest draft party of the year — the draft itself.
Anyway, that's not all that's going down on Friday...
Greenville to unveil newest ECHL team
The ECHL's newest member, based in Greenville, S.C. finally reveal all on Friday when they unveil the team's name, colors and logo!
The team accepted name submissions from fans but that doesn't necessarily mean anything. This team, formerly the Johnstown Chiefs, was relocated to South Carolina this summer and will begin play in the ECHL's 19-team 2010-11 season. They'll take on my Florida Everblades in their home opener on Oct. 21.
You can of course count on Icethetics for full coverage of the unveilings both on Long Island and in Greenville. So check back for all that late on Friday.