Project: IHA Central

First, if you have no idea what the Icethetics IHA Project is then click here to get caught up.

Second, I apologize for the delay in getting you the final division. I've been a little preoccupied what with working at a television station that did 14 hours of continuous live coverage of Tropical Storm Fay. The worst is past us now but it just keeps dropping tons of rain here. Quite an ordeal.

Now, you've seen the Atlantic, West, Northeast, Pacific and Great Lakes Divisions. Today we move on to the final division — Central. Remember, your job is to take the name and colors and create an identity for a hockey team from scratch. Have fun with it!

You guys have been coming up with some great logos as you've seen with the first few divisions. This week we've been voting on Pacific Division logos. Next week will be the Great Lakes. I may wait an extra week before doing this division just because I posted the names and colors so late.

Here are the final five teams of the IHA!


CHICAGO TIGERS / Chicago, Illinois
yellow (ECB90A), blue (0A58A0) and grey (CCCCCC)

MANITOBA THUNDER / Winnipeg, Manitoba
white (F0F0F0), navy (03055C) and dark grey (404040)

MILWAUKEE CRUSADERS / Milwaukee, Wisconsin
yellow (E2A500), red (AA0606) and white (F0F0F0)

MINNESOTA MILLERS / Bloomington, Minnesota
brown (90906A), green (037703) and black (202020)

ST. LOUIS SPIRIT / St. Louis, Missouri
blue (465FA8), red (B40000) and white (F0F0F0)

I've supplied colors in hexadecimal format. Should you need RGB conversion, here's a decent resource. By the way, you aren't tied to the exact colors here. Feel free to alter them a little if need be. But please shy away from the standard colors like total black or total white or total red. Remember, be different! As similar as it might be to the NHL, it's not the NHL!

Once again, follow these guidelines when submitting your original IHA artwork or it probably won't have a chance at being a finalist (there, I said it):

  • Don't steal artwork. You guys have gotten better about this but I'm still saying it. This is supposed to be where you let your own creativity shine through. Send in something original!

  • Submit three (3) logos: primary, secondary and wordmark. Use a white background. If your logo requires a white outline (think Lightning or Capitals), then use a gray background with the white outline included.

  • Submit vector art if possible. I will accept .ai, .psd and .pdf files. If you cannot submit vector art, you must be able to provide high quality raster art in .jpg or .png files. No .bmp files, PLEASE!

  • Try to stick to the assigned colors. Change them only if you deem it necessary and then explain why you made the change. Remember, the "fans" chose these colors and they're who you're working for in the end.

  • Email them to with IHA in the subject line. Please include your first and last name (it will not be posted). Please also submit your nickname which will be public if you don't want your real first name used.

  • By submitting your own original artwork to the email address above, you agree to grant permission of its use for online or print publication by Icethetics. Do not watermark your logos or they will not be considered.

  • And finally, be prepared to accept feedback and criticism of all kinds!

As always, you can email me questions directly or post them in the comments area. Start designing your logos! I look forward to seeing what you all come up with!