Don't let their record fool you, the Kings have a very strong logo. Unfortunately, it could use more color and a little less minute detail. So by a slight margin, the point here goes to the Wild.
The King may rule the land, but out in the Wild, he has no say. Bears would eat him.
If we look at the history of the Kings' logos, I'd say the best was the one just prior to this one. But this competition is about the current logo and ultimately it says "king" more than anything possibly could. It's a crown. The Wild by no means misses the mark in this category, though by the slightest of margins, they lose the point.