Two weeks ago I posted the new name and logo for the AHL's Iowa franchise — the Iowa Chops. While the name remains an abomination, someone actually came up with a decent concept logo.
For reference, this is what the Chops are actually using.
Thanks to Charlie for the tip!
Your favorite Icethetics partner artist is back tonight with another concept for his series, Rebranding The NHL. I know you're excited! Matt is taking his shot at the Dallas Stars and it's quite likely one of his best yet. But first, read his explanation in his own words.
After my exhaustive research into the Dallas Stars, many of the Stars fans really like their new uniforms. So taking cue from that, I ended up removing green from the color scheme. Why? Because the time has finally come to put the North Stars days away for good. This is the Dallas Stars. Minnesota has their new team. Time to turn the page in Stars history and embrace their home.
The goal of this new identity is to embrace the new "Lone" Stars. The completely custom wordmark is styled after an old saloon sign. The new secondary logo is a much better attempt to symbolize Texas than the failed "Mooterus" from a few years ago. The striping on the home and away feature barb wire lining the jersey, and the alternate jersey design resembles the horns of a steer...
As usual, it's truly great work and that secondary logo is just downright scary. Like a lot of you, at first I was concerned with the lack of green. But after reading Matt's explanation, I think it's perfect. A true, individual branding for a great team.
Naturally, he's done uniform concepts to go with it.
I'd buy that gold jersey in a heartbeat.
But for all the fans of Matt's work, he's donated a neat little surprise for. A lot of folks have asked about getting a copy of Matt's uniform template. He's now generously offering it for the first time. Enjoy!
So what's next? Matt tells me he's hard at work on a new rebranding of the St. Louis Blues. But he's a little stumped. He says, "The only thing is I have no idea how I can give them a better identity than the Blue Note. So I would like to call out to all Icethetic-ites for aid in coming up with ideas for Blues logos..."
For one thing, he needs help determining a secondary color. And who better to ask than the awesome readers of Icethetics? In the sidebar is a new poll where you can voice your opinion. Choose between navy blue, yellow and red to go with the primary color of blue.
And if you have any brilliant ideas for a new direction for the Blues' logo, you can post them here in the comments or contact Matt directly by emailing him at gfb_designs@yahoo.com. Voice your thoughts and get ready for an exciting new look for the Blues!
We're beginning with one of the most popular teams on this blog for today's post. Canucks fans, enjoy this Roberto Luongo wallpaper.
For Lightning fans like myself, there's Vinny Lecavalier...
...or a more generic team wallpaper.
And at last, Canadiens fans have been begging for it... a Habs wallpaper!
Plus we've got one more for Saku Koivu.
Hope you guys enjoy this week's crop. And to anyone who has sent in a wallpaper but hasn't seen it posted, not to worry. It doesn't mean I'll never post it. I'm saving a bunch by posting about five a week so as to ensure I won't run out too quickly and have to switch to a biweekly schedule like the Freak Out Friday series.
More to come next week!
Just like last summer, I think my blog has unintentionally become a primary source for jersey news. Guess I'll keep that flame burning while I can. Back in March I posted a long list of rumors regarding this season's new third jerseys. This is an updated list of what we know/suspect/wish for as far as that goes. It includes 18 teams — the number rumored to be seeking permission from the league for an alternate sweater.
Atlanta Thrashers
Word is they'll be going with a maroon or navy sweater with a textual element on the front — something like the Rangers or Stars black jerseys, perhaps. This is the team with the least information available so we don't have very much to go on. What we do know is that the Thrashers will be giving fans a preview of the team's "new look" this weekend. We assume they mean third jersey.
Boston Bruins
Images of the Bruins' third jersey have leaked. And though they haven't officially unveiled the real deal yet, it'll be black with the secondary logo as the crest, the primary mark on the shoulders, and have yellow and white stripes around the elbows and waist.
Buffalo Sabres
One of two things will happen. Either they'll have their traditional blue vintage with the 1970s logo or they'll go in a new direction entirely. My money's on the blue vintage — similar to what they wore at the Winter Classic, but perhaps with some minor differences.
Carolina Hurricanes
The Hurricanes have unofficially confirmed they will have a third jersey — black with the secondary flag logo on the front. Expect minimal design elements like striping in contrast to their standard home and road sweaters.
Dallas Stars
We keep hearing it will be a white version of their black sweater with DALLAS written out above the player number. I like their black sweater, but let's not overdo it. At the same time, maybe they should avoid creating special logos for the third jersey as we all know what resulted last time. I'd love to see them wear something in green.
Edmonton Oilers
Team management has unofficially confirmed a third on a number of occasions without detailing the design. Expect a vintage look with the classic shades of blue and orange. I'm sure it will win over fans. Just the description alone has me sold.
Los Angeles Kings
I keep reading that it will be black but that would surprise me (or not, considering the NHL) since they already have a black sweater. I'm holding out hope they return to the purple one. The latest rumors suggest it will feature the shield logo — or perhaps a simplified version of it.
Minnesota Wild
At last... green! This is another jersey we're expecting to feature a prominent textual element — such as MINNESOTA spelled out across the chest. The Wild have a history of creating quality vintage style jerseys so hopefully this one is no exception.
New York Islanders
We're probably looking at a vintage blue sweater for the Isles — something like what they wore in their glory days. Though not to worry, I don't envision the fisherman making a comeback anytime soon. Basically all that would be different is the striping pattern as far as I can tell. I imagine it will feature the same logo crest.
Ottawa Senators
A lot of bad rumors have been floating around the Sens. In fact, that four-letter word just might be plastered onto a gold jersey if there's any truth to them. I was always a fan of their black jerseys. I think the new 2D logo on a sweater like that would be money in the bank.
Philadelphia Flyers
This is the only one we've actually seen in pictures (sort of). The cell phone photos that leaked suggest an orange sweater in a vintage style conjuring the days of the Broadstreet Bullies. I can't see anyone complaining about this. It's the sort of thing traditionalists get geared up for.
Phoenix Coyotes
This will be one of a handful of thirds featuring a completely new logo according to recent rumors. Imagine a full-body coyote in a running stance on a black sweater. Don't hold me to the color but I can't imagine what else they'd go with. If we're barely getting orange and green jerseys this year, I think sand is asking too much.
Pittsburgh Penguins
The team has confirmed they submitted a design similar to what they wore at the Winter Classic for NHL approval as their new third. The sky blue sweater will probably feature a more contemporary logo over the vintage one seen on the New Year's Day game. I imagine this will be one of the better ones.
San Jose Sharks
Expect black. That's what they did with the last third jersey and it worked out. We're not sure one what logo to expect on the front, though. There hasn't been much in the way of rumors with regard to that. I'm hoping for the diamond logo with the shark fin or maybe the shield that currently adorns their pants.
St. Louis Blues
Team management has confirmed that we should expect a navy sweater with a new logo incorporating the Blue Note and the Gateway Arch. Sounds like a winner there. Other rumors have suggested it'll be in the style of Minnesota's red sweater.
Tampa Bay Lightning
The rumors for the Lightning are about as bad as the Senators. While the jersey will be blue, it will allegedly make use of a textual element that reads BOLTS. And there's nothing good about the sound of that. As a fan, I'm keeping my fingers crossed it doesn't go badly.
Toronto Maple Leafs
Despite rumors of a blue jersey similar to an image featured on the team's official web site recently, it seems more likely the Leafs will wear a white vintage sweater with the retro logo — just like what they had in the pre-Rbk EDGE days.
Vancouver Canucks
Apparently a blue vintage style sweater is in the works with the classic stick-in-the-rink logo. My guess is they'll go with the updated one currently worn on their shoulders. I would like to see a green or black sweater with the new Johnny Canuck logo on the front, but I don't think that's going to happen just yet.
As for the 12 teams not listed above, the Blackhawks and Red Wings are expected to wear one-time-only vintage sweaters for the Winter Classic at Wrigley Field and the Canadiens will probably use a variety of vintage sweaters throughout the season to commemorate their centennial.
The other nine teams not mentioned above are the Rangers, Devils, Panthers, Capitals, Blue Jackets, Predators, Ducks, Avalanche and Flames. For what it's worth, the Red Wings and Devils are the only two NHL teams never have a third jersey for those of you keeping track.
I know that was a long one, but there was a lot of information to disseminate. By the way, it took me almost two hours to assemble this post. Don't be surprised if I take a little break from the blog tomorrow.
This one's for the Memorial Cup championship! The winner of this poll gets bragging rights as the best logo in the entire CHL. Place your vote and leave a comment about how you came to your decision. Tell all your friends to drop in and vote! The more voices heard, the more accurate the results!
Starts Tue Jul 22
Ends Sat Jul 26
