World Expansion: Logo Brackets, Round 2

Voting continues as we move toward deciding logos for the IceHL World expansion teams. We started with 40. We're down to 22. We'll eliminate 10 more of the next couple of days with this batch of polls. Make sure you vote in all 10!

Again, check back in a few days for the next round of voting!

Ice Classic Series: Jersey Voting

Hi. Obviously I haven't been excelling at keeping #IceHLSummer on track the way I intended or the way you probably expected. In an effort to keep things humming along, I'm changing up the way we'll vote in the Ice Classic Series jersey design contest.

Just over a dozen designs were submitted for each team. The IceHL Design Council has narrowed the selections down to 8 per team. Next, you will help us get to two options per team by choosing up to 3 of your favorites from those groups of 8. The top two vote-getters from each team will then square off in a series of final polls that will determine the winning designs.

You have a tough job ahead of you as we have received some incredible submissions. Click the thumbnails below to view larger images. Happy voting!

Jul 20 · Your votes have brought the Ice Classic Series jerseys into clearer focus. With two designs left for each team, it's time to select the winners! Scroll through and pick your favorites for all 6 teams.

First Round Voting Results

Check back in a few days for the final polls for all six teams!

Ice Classic Series Logo Contest

Our timeline is getting shoved around a bit, but it's time to start the voting for the Ice Classic Series logo for the 2014-15 season.

Six designs were entered, but in order to simplify voting the IceHL Design Council selected four that will be voted on by the community.

UPDATE · Jul 9 · Matt McElroy and Lexi Dever advance to the final round of voting for the Ice Classic Series logo! Scroll down a bit to see their designs and then vote here.

Jul 3 · Scroll through the 4 entries below and then cast your votes at the bottom.

We have some excellent options to choose from here. Happy voting!

The winners of these two polls will face off in a final poll. Check back for that in a few days.

Thank you for voting!

As a thank-you to the two designers whose work was unfortunately not included in these polls, here's a look at what they came up with.

Ice Classic Series jersey voting is scheduled to start on Monday. We received over a dozen entries for each team. But in order to speed up the voting process, the IceHL Design Council will select 8 designs to be included in the brackets for each franchise.

World Expansion: Submit your logo designs!

The IceHL World is adding four new teams this fall, and as of today they have all been officially named! Now it's time for you to begin creating your logo contest entries!

Like last year, I've put together some inspiration images to get you started. I am not recommending any design elements or color palettes. The idea here is just to get the creative wheels turning. Your designs are up to you!

There they are! Your four IceHL World expansion teams — the Auckland Rockhoppers, Helsinki LynxMunich Machine, and Seoul Express. Welcome to the league!

NOTE: All but one of these names came directly from the community voting brackets. Voters selected White Tigers as the name of the Seoul team, but the IceHL Design Council felt there shouldn't be two feline teams entering the league together at this time. White Tigers received three vetoes from the Council, who decided to adopt the runner-up name, Seoul Express.

Now let's get this show on the road. Artists of all experience levels are welcome to submit their creations to represent these four IceHL franchises.


There are a few ground rules in IceHL design contests, but they must be followed: 

  • DO NOT STEAL ARTWORK. No copying or tracing of others' artwork. No clipart. No adapting existing designs. No "borrowing." Create something original and distinctive!
  • Entries must be submitted via email to by the deadline.
  • Valid entries will include at least a PRIMARY LOGOSECONDARY LOGO and a WORDMARK.
  • Please submit vector artwork (PDF/AI) if at all possible as this will be helpful in creating graphics for the website as well as the IceHL yearbook. (I will also accept high-resolution JPG and PNG formats, but please do not save a raster file as a PDF.)
  • Include your FIRST AND LAST NAME as well as your EMAIL ADDRESS on your artwork. 
  • Finally, by submitting artwork, you agree to grant Icethetics rights to use it in conjunction with all IceHL-related projects and publications.


You have three weeks to design and submit your work. Have fun and good luck!

IMPORTANT: Take note that two of the four names in this contest are shared by former ECHL franchises. And of course Rockhoppers are penguins. Logos that share color palettes or design elements with any of these past or present NHL or ECHL logos will be automatically rejected. Make sure your designs are original if you want them included.


Maybe you lack the skills and talents needed to create a logo, but you have a great idea for a design. Try putting it into words. Describe your idea in the comments and maybe it'll help one of our designers who's struggling to come up with an idea. You may not get a design credit, but you can still be part of the process!

Good luck to everyone!

World Expansion: Name Selection

UPDATE · Jun 27 · The time has finally come to select the names for the four newest members of the IceHL fantasy hockey league. Happy voting!

Logo design submissions will be accepted starting Monday when the winning names are officially declared. Get ready to get creative!

UPDATE · Jun 25 · Round 2 polls added for each team.

Last week the Icethetics community suggested some great names for the four expansion teams coming to the IceHL World next season. Now it's time to pick our favorites!

In consultation with the IceHL Design Council, we have brackets for each team containing 8 potential names. Over the coming week, your votes will narrow down the options until we reach our winning names over the weekend. 

Scroll down to the bottom of this post for details on the voting process.

As you may have noticed, there are similar team names spread across the different brackets. In the event that two teams end up with similar names at the end of voting, the IceHL Design Council will make the final decision about which to keep and which to change.

In addition, members of the IceHL Design Council will each have two vetoes to use against the winning names. In order for a community-chosen name to be rejected, two members of the Council must veto it. At that point, the Council will come to a consensus on what name to use instead. These are the rules for this voting process but my guess is we won't need them.

If you have any questions, please don't hesitate to ask.

World Expansion: Name Nominations

Four new nations will have teams in the IceHL World this fall! The Icethetics community has chosen Finland, Germany, New Zealand, and South Korea.

It's now up to you to name the new franchises. We'll be accepting suggestions all this week right here in the comments of this page. Scroll down and submit your ideas!

How name nominations work

  • Include a city with your nickname suggestion. All we selected last week were nations. It's recommended you stick with larger cities for these teams.
    • NOTE: Teams should be named for a city rather than a country. (i.e.: Osaka Samurai instead of Japan Samurai)
      FINLAND — Helsinki
      GERMANY — Berlin, Hamburg, Munich
      NEW ZEALAND — Auckland, Wellington
      SOUTH KOREA — Seoul
  • Do not suggest names currently used in major sports leagues. Avoid nicknames from the NHL, AHL, NFL, NBA and MLB as well as leagues in the countries in which these new IceHL teams are based.
  • Suggest one name per comment. To keep your suggestions close to each other on the page, you can reply to your first comment with additional comments.
  • Read existing suggestions first! Before submitting your nominations, check to see if someone else already has and, instead, click the heart-shaped like button in the top right corner of their comment. This will help me decide which names are more popular and should be included in the polls.

If you have any questions, you may ask in the comments or tweet to @theIceHL.

In order to the keep the comments area neat and orderly, duplicate or unacceptable suggestions may be deleted without warning. Thanks for understanding.

World Bracket: Expansion

The IceHL World is expanding! We're adding four new teams and we need to start by deciding where in the world they'll be located. To simplify the voting process, all rounds of polls will be added to the top of this page. Happy voting!

Jun 10 · We're on to the final set of polls. The winning nations will join the IceHL World this fall!

Scroll down to see results from the first batch of polls.

Jun 8 · Let's get things started with Round 1 and the 16 nations eligible to join the league!

Check back in a couple days for the next round of polls. We're moving quickly since the winning nations need to be determined this weekend!

Submit your Ice Classic Series logo and jersey designs!

A week later than expected, the 2015 #IceHLSummer is getting underway! We're kicking things off with the original Ice Classic Series design contest.

First, some quick background. The idea behind the Ice Classic Series was to create a handful of "outdoor event games" during the IceHL season and to give us a reason to do some in-season design contests. Unfortunately, we discovered that our contests are best held in the summer.

So to get us started, we're going backwards a bit. We're going to spend the first few weeks of summer creating an Ice Classic Series logo and jerseys for last season's event.


  • Design an Ice Classic Series logo package and jerseys for the 6 participating teams.
    (You do not need to design all logos/jerseys to enter.)
    • LOGOS (3)
      Ice Classic Series I — Montreal · Portland · Stockholm 
      (Create one logo that can be adapted for each city. Note that subsequent Ice Classic Series will be named with Roman numerals like the Super Bowl. Ice Classic Series II, III, and so on.)
    • JERSEYS (6)
      Montreal Olympiques vs. New York Guardians
      Portland Pioneers vs. Winnipeg Winterhawks
      Stockholm Hammers vs. Moscow Cosmonauts
  • For the team jerseys, you may use the logos provided in the Design Kit below, or create your own. Designers are encouraged to create faux retro jerseys with custom retro-style logos.
  • Place each logo and jersey design in its own image file (PNG or PDF preferred).
  • Submit your final design to by the deadline below.
  • Include your first and last name and email address in the graphic you submit and in the body of your email. (Your name will be displayed during voting but your email address will remain private.)
  • Most important: BE CREATIVE!



To enter the contest you may want to download the IceHL Jersey Design Kit. Click the red button on the right.

The kit contains official team logos, the IceHL logo, and the IceHL jersey design template.

The provided template is encouraged, but not required. Designers may use any template they choose.

Useful links: | Hockey Jersey Concepts

When customizing your jerseys, you may use any name and number you choose. (Inappropriate names may disqualify a submission.)

Please note that the team logos in the Design Kit are to be used only on jersey submissions. You may not use them for any other purpose.

As always, if you have any questions, please email me directly for a quick response.

Design contests resume for #IceHLsummer!

The last time I had an IceHL update, it was bad news — the cancellation of the design contests meant to take place during the 2014-15 regular season.

Now the season is over and summer is almost here! That means it's time to get back to designing logos and jersey for the world's first and only crowd-sourced fantasy hockey league. This #IceHLsummer is shaping up to be the best yet!

When we officially kick off #IceHLsummer on June 1, I'm hoping to start by posting polls for the first Ice Classic Series. That means we'll begin accepting logo and designs right now! (Details and design kit coming soon.)

Now take a look at the calendar and scroll down for details.

World Expansion

First, we're expanding! The IceHL World will add four new teams growing to 12. The other two conferences each have 16 teams. Over the next few months we'll pick locations and vote on logo and jersey designs!

Sixteen nations not yet represented in the league will be divided into four groups. One nation from each group will be awarded a franchise in this round of expansion.

GROUP A · Finland · Iceland · Latvia · Belarus
GROUP B · Czech Republic · Germany · France · Ireland
GROUP C · Brazil · Argentina · South Africa · New Zealand
GROUP D · South Korea · China · Egypt · United Arab Emirates

Special Events

Last season's special events may not have gone as planned, but summer will give us plenty of time to rectify that. We'll start by designing logos and jerseys for the inaugural Ice Classic Series. Then we'll tackle last season's Pacific Cup and next season's ABC Cup before taking care of Ice Classic Series II.

Speaking of which, you may have noticed two cities will host games in our second "outdoor game" series. Edmonton and Milwaukee will take part, hosting Calgary and Detroit, respectively. The IceHL World will have its own separate event to be announced at a later date.

So why are we designing jerseys and logos for special events that have passed? Well, they will live on as part of IceHL history so we should get it done, even if we're a bit late.

Want to be a GM?

And finally, the question on many minds — how can I join the IceHL? Glad you asked! We're adding four expansion teams so we'll obviously need at least four new GMs. But that process will not take place until September, so check back then.

2016 and Beyond!

All of the 2015-16 regular season special events will be announced later in the summer and may involve some additional design contests. Also still in the cards are third jerseys — just not quite yet. We'll take a look a long look at the IceHL third jersey situation in summer 2016.